What is it like to pack up your things and fly,.. to find joy, adventure, love or maybe just yourself? We were tasked with relaunching the best airline in Northern Europe with stories that get to the heart of why we travel. This is a brand campaign that could live on infinitely, or at least for the next 5 years. This project was a partnership with us at JWT New York and Mirum Helsinki. We created and Mirum executed.
